Action Plan: Objectives

• Time-specific

○ Deadlines for achieving each stage should be set. These should be

in the foreseeable future and small enough to handle but large

enough to show results.

• Measurable

○ Results need to be measurable.

○ Outcomes must be what the person really wants.

Time-specific: an action plan is a great way to map out your yearly activities, giving you a big picture of what needs to be done and when it needs to be done. If you plan to conduct employer surveys with at least six new growers in the recruitment area over the next year, it may be helpful to add interim activities to your calendar to make the task manageable and keep you on track.
Measurable: If you set an objective to visit five agricultural employers every month, a working contact list of those employers and increased communication (documented in activity logs or phone logs) can be the evidence of success.